During the first week of January the Eaton Fire caused the destruction of thousands of structures in Altadena and surrounding areas, including homes, businesses and public spaces. Our market lost its operating space, inventory, equipment and supplies. Most of our crew lost their homes and as well as our vendors lost a considerable amount of their income. But just days after the disaster we decided to take action and start a Free Farmers’ Market to provide healthy food to those affected by the fire.
A few weeks later we got approached by World Central Kitchen and together we provided over $500,000 in free local produce to feed our community and generate income sales to many local and regional farmers.
The Altadena Farmers’ Market is now a nonprofit organization (still in process of obtaining our tax exemption status) and as we hope to be back in business in the future, our primary goal is to continue empowering our community and farmers through our free produce program.
We recently secured a space in Pasadena to resume our free farmers’ market and are working on raising funds to finance our operations. Click on the buttons below to donate.